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Growth Marketing Scores High

Growth Marketing Scores High

Bjorksten | bit 7 initiated its Growth Marketing Team 18 months ago to help our clients add additional  value to the “Voice of the Customer” (VOC), product feature selection and market information mining – and now the results are in!  In the last nine months, the Bjorksten | bit 7 Growth Marketing Team and our clients completed an industry-standard market test on three different products – two chemically enhanced consumer disposables and one electrical appliance.  Traditionally, a score of 40 in the top-two box is considered successful enough for product launch.

All three of the products scored over 90 in the top-two box metric!  Click “more” below for details.


LabVIEW Book Released

LabVIEW Book Released

Bjorksten | bit 7’s own LabVIEW expert Craig Moore, a certified National Instruments Alliance Partner*, is a featured contributing author in a brand new book titled, “LabVIEW™: A Developer’s Guide to Real World Integration.” The book is available at Amazon.com. For details about the book and Moore’s involvement, please click “more” below.

 

ISO Certification

Bjorksten | bit 7 has unveiled a new business unit, “InCert,” which was formed around two recently-received certifications to International Organization for Standardization (ISO) business process standards.  ISO-9001:2008 and ISO-13485:2003 are two significant certifications of conformance to international standards for quality management systems that demonstrate a company’s ability to consistently provide services that meet Client, statutory, and regulatory requirements.  While the ISO-9001:2008 is more general, the ISO-13485:2003 certification applies to the highly-regulated medical device industry. Click “more” below to learn more about InCert and the ISO certifications.

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Events and Education

design
 

Bjorksten | bit 7 conducts learning events designed to introduce new approaches to product development excellence. Please click "more" below to learn more about future events.


Industry Eye

Nano-textured glass makes solar panels more efficient!
Nano-textured glass makes solar panels more efficient!

Glass is transparent, but also reflective. For a solar panel, this is a bad thing, but MIT researchers have discovered a way to" virtually eliminate reflections",

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Upcycling old bicycle parts into fun new clothes hangers
Upcycling old bicycle parts into fun new clothes hangers

Stefania Nicolosi's stunning clothes hanger concepts are made from reclaimed bicycle parts, giving a fun new spin on recycling.

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Spray-On ‘NeverWet’ Coating Could Waterproof Gadgets
Spray-On ‘NeverWet’ Coating Could Waterproof Gadgets

That’s the promise of NeverWet, a “superhydrophobic” coating that will repel just about anything. Water rolls off NeverWet-coated surfaces like glass beads on a windowpane. Syrups and other sticky, viscous fluids slide off like water!

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About Bjorksten | bit 7

Bjorksten | bit 7 is a leading-edge product design and product development consulting firm whose work spans strategy, innovation, design, engineering, prototyping, and testing, through new product implementation. A key market differentiator is the cross-functional approach blending scientific, engineering, and design effort into a single developmental cycle. It partners with global clients to provide services for client needs, alternatives and solutions. Business development centers are located in Madison, WI and Chicago, IL.