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BIT 7 is the “Ultimate Product Development Tool”. Under one roof, we have the competencies needed to “Make Your Products Happen” quickly, efficiently, and with extraordinary results. From initial laboratory and user research through engineering, design, and product performance testing, we’ll Increase Your Resources for Innovation and Speed-to-Market. We’re not your typical design firm.
"Deep Firm" Competencies
Bit 7 is the quintessential "deep firm." This is opposed to independent consultants or design houses who only provide competencies in a limited array of disciplines, i.e.; "shallow firms".
The advantage of working with a “deep firm” is that the proposed product will be looked at through the lens of separate and not always complementary disciplines. For instance, a common occurrence when working with industrial design firms is for a product to be produced which is elegantly designed and ergonomically correct, but simply does not work from a functional standpoint. This is because designers are not engineers and engineers are not product testing scientists. When working with Bit 7, however, the design can be reviewed, quickly and efficiently, by specialists in many different development disciplines, avoiding problems and greatly enhancing the final product. This multi-disciplinary approach also greatly enhances creativity and innovation. Having the design looked at from different viewpoints which represent
different knowledge bases, often can foster breakthrough ideas. The “deep firm” advantage of Bit 7 is especially evident when developing a product from the ground up. Having all the product development disciplines under one roof, from the laboratory scientists who conceptualize and develop the solution, to the engineers who design the product, to the technicians who systematically test, refine and verify the end result, creates an atmosphere of communication, collaboration, innovation and ingenuity that spawn the “eureka moments” we are known for.
The advantages of working with a single organization that delivers all relevant product development components cannot be understated. Bit 7 also can function well as a extension of your Product Development Team, becoming conversant in your culture and systems, bringing our powerful resources and deep competencies to the point of greatest effectiveness. This can often make the difference between a good design and a great design, as well as the speed-to-market needed in today’s economy. The ability to add our strengths to your team, where and when needed, allows you to leverage your internal resources without adding long-term cost. It allows you to quickly respond to any product development challenge, only paying for the specialized capabilities required when you need them, allowing you the flexibility and freedom to focus on your core objectives.
Significant and Relevant Experience
In the world of product development firms, talk is cheap. Bit 7 walks the walk. Hundreds of patents granted, dozens of complex projects completed for world-class clients. Over two thirds of the Bit 7 organization are engineers, product testing and research specialists and scientists. The average Bit 7 engineer has ten to fifteen years product development experience. Bit 7 utilizes state-of-the-art equipment and technology platforms and can extend the benefits of our sophistication to our client’s development projects.
A Commitment to Value
Bit 7 is a world-class organization with global scope, but, with our Technology Centers located in Madison, Wisconsin and Chicago, Illinois we are firmly entrenched in our Midwestern roots. As we have grown we have never lost our commitment to small and middle market enterprises. Bit 7 provides value to our clients and works hard to ensure that our client’s money is well and economically spent. When comparing Bit 7 to other product development firms with similar capabilities our clients are pleasantly surprised by “the value we provide”.
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